Real Estate Investor Training – How To Raise Private Money Using Social Networking Part 1
If you want to raise private money for your real estate deals, the best way to do it is to constantly expand your network of private money lenders. Many people tell us that this is an extremely difficult task for them, so we wanted to share some of the things that we do to help raise the capital we need to fund our real estate deals.
Expand Your Real Estate Investing Network
If you’re going to have all the private lenders you need to be able to fund any deal you find, you are going to have to have more than one. You are also going to have to be continually adding new investors to your private lending program.
Now, you can do this in a few different ways. The traditional way is to go out and shake hands, give your elevator speech and do “meet and greet” luncheons. Another traditional way is to get out and join networking groups or groups of “influencers” like attorneys, apartment managers associations and that sort of thing.
We still do lots of traditional networking, but mostly with people we already know who ask us to meet and talk with someone new. That’s the ultimate “satisfied customer” referral. But, we don’t do this sort of thing because we have to. We do it because we really enjoy it. The people we meet in this business are one of the best things about being involved in real estate.
But, for building our network the fastest, there’s no question that the best way is to use the Internet and social media. By this, I’m talking about Twitter, Facebook and those types of sites.
In this series, we’ll be talking about how we use the Internet and Social Media to raise private money. In upcoming posts, we’ll be reviewing the following components…
Part 2 – How To Build Relationships With Private Money Lenders
Part 3 – How To Offer Social Proof To Potential Private Money Lenders So They Want To Loan You Money
Part 4 – When And How To Offer Opportunities To Invest To Your Potential & Existing Private Money Lenders
Private money and having access to the funds you need to be able to take advantage of deals as you find them is one of the most important tools to have in your arsenal of real estate investing tools. Be sure to check back and see how we are using social networking to build our private money networks now.
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